The ShowCase and Melchers Entered Into A Strategic Partnership

Effective immediately, Geneva-based The ShowCase and Melchers announced a strategic distribution partnership in September. The Swiss company produces portable-studio videos with patented lighting systems to help bridge the gap between retailers and customers by offering immersive virtual shopping experiences while keeping luxury retail customer experiences in mind.  

The collaboration will begin with having a presence and the first round of ShowCases delivered in Asia by the end of 2024. Melchers’ long and extensive expertise in the European and Asian markets since 1866 for luxury brands and industries makes this partnership an exciting opportunity for both. 

To learn more about The ShowCase or this new Melchers partnership, click here.

If you are interested in opportunities with us, contact us at: contact@melchers.de